OneUp

A name that says everything before you even see the logo

Naming and full brand identity for OneUp. The name was built to carry optimism and forward momentum without the usual startup clichés — something that felt earned rather than engineered.

The visual identity followed the same logic: clean, confident, and with just enough pers

Client

Atelier13

Project Date

2007-2020

Discipline

Branding
Website
Signage & Environmental Graphics

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OneUp — Naming & Brand Identity Design
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