Neoset
New materials, same voice
A local franchise of the Greek furniture brand Neoset came to us with a clear brief and a clear constraint: refresh the communication materials, but leave the existing logo and colour palette untouched — these had been established by another agency and were non-negotiable.
Working within defined parameters is its own creative challenge. We brought new energy to the layouts, photography direction, and print materials while keeping the brand voice consistent with what already existed.
Client
Neoset
Project Date
2009 – 2011
Discipline
Branding
Photography
Signage & Environmental Graphics
